Summer Lovin’ In The Heart of Summer!

Ever noticed that whenever you buy something you immediately begin to see other people with the same item? As the car salesman once said: “there’s never a Ford Escort on the road until you’ve bought one!”.

That comment seemed almost as applicable to the world of jewellery which I first entered as Summer 2009 was showing its first promising signs.

I was sitting in beautiful Park Square in Leeds with four friends. It was during a lunchtime break and one of the two girl’s in our party said: “Have you seen my heart necklace? My boyfriend bought it for me last week.”

I can’t say I had really noticed the sterling silver necklace and the small locket style heart hanging from it. However, the girl’s comment immediately started a chain reaction – forgive the pun – as a female colleague commented that she had one very similar; a third woman also chorused in with an identical comment.

The only man, other than myself, then grinned and added; “I’ve just bought a heart necklace for my wife. She said she wanted something to complement her new summer evening gown.”

What is it about summer that seems to prompt romance? Is it the feel good factor of great weather or the holiday mood?

Whatever it is, a heart necklace in Spring, Summer, Autumn or Winter is probably better than chocolates, unlimited ice cream or a back massage….especially if you are on the receiving end of one. Why? Because it says ‘I love you, I care’.

But what is the significance of the heart?

In reality it is very difficult for historians to trace the exact origins of the heart, although we know how strongly it has become associated with love in modern culture.

It certainly makes sense that this organ was thought to be the centre of emotions; haven’t we all felt pangs in our heart when we’re sad, and skips in the heart when we’re excited?

Perhaps the first known use of the heart shape comes from the 7th century BC, in Cyrene. In that city, at that time, Silphium was a plant so highly prized for it’s use as birth control that it became extinct. The seeds of Silphium were shaped like hearts leading some historians to believe that the heart shape we know today was based upon this early form of birth control.

One thing is certain, it’s a complicated affair and there’s no definitive source of knowledge although there are lots of theories!

But does the origin of the heart really matter? We know what it represents and what the gift of a heart says. There’s an entire card industry that has been built on the back of love for dad, grandma, your loved one and so on.

So, if you want to add to the summer feel good factor then give the box of chocolates a miss, park the ice cream and jettison the back massage – a heart shaped necklace is the thing of the moment.

It’ll put so much heat into your relationship that you won’t need the Summer’s soaring temperatures to help out! Happy shopping.

This summer Leeds marketing company H2 have launched Heart Necklace, a price comparison website dedicated to discovering the best online prices for heart necklaces, pendants and lockets For more information, please visit http://www.heartnecklace.org.uk